Farmer’s Market Whiners Annoy The Hell Out Of Me
For three weeks in a row I’ve overheard someone at my local farmer’s market whine about the price of the produce. Frankly, I’m tired of it.
Every Saturday morning I drag my lazy, love-to-sleep-in-late ass out of bed and hustle on over to the market, various and sundry cloth and recycled plastic bags at the ready to haul home the beauteous, tasty produce. Every week I end up spending at least around $80, sometimes as much as $100. In return I get enough food and more for a week’s worth of meals for two and often am able to prepare some things to save or freeze for later meals. A sampling of what I can choose to take home on any given week: delicious yogurt, fresh raspberries, blueberries, juicy flavorful peaches, fragrant cantaloupe, watermelon, crisp greens (arugula, Swiss chard, kale, several kinds of lettuce, spinach), pears, apples, heirloom carrots, tender cabbage, yellow summer squash and zucchini, green and yellow beans, beets, turnips, salad turnips, potatoes (purple, Yukon gold, fingerling, red, baking), radishes, sweet corn, cucumbers (regular, pickling, yellow, curlicue heirloom ones), peppers (red, yellow, green, hot), sweet potatoes and yams, garlic and garlic scapes, fresh herbs, onions (yellow, red, sweet, and white and red scallions), several kinds of squash…ah, there’s way more, I can’t remember every single thing, but let us most definitely not forget to mention the TOMATOES!!!!
Of course not every item on that list of produce is available all year ’round. One of the pleasures of the farmer’s market is learning to eat seasonally, to savor each item as it appears on the stands, re-learning to eat food that tastes as it is supposed to taste, not as it must taste when it has been engineered to survive mechanical harvest and long transport and storage times. Oh, the wild pleasure of local strawberries with actual flavor! Such a brief season! But the grief of their passing is fleeting, for the next things are coming along, and one knows that soon blueberries and then peaches are on the horizon, and so it goes along.
I don’t spend much money at all in the supermarkets for food items during farmer’s market season. We eat meals made out of what I can create from the bounty of produce I haul home each week, and as a consequence we are much less likely to eat fast food or take out, so we save money there. I could probably shop more frugally at the farmer’s market – we don’t need the raspberries or the cantaloupe each week, but I like fresh fruit, and maybe I could get by with less yogurt, but I like that, too, so I splurge. You could grow your own herbs and not buy them at the market, and I probably don’t need to buy a bouquet of cut flowers, and maybe the eggs are cheaper at the supermarket, but I really, really like the taste of the eggs from the pastured chickens.
So yeah, maybe the farmer’s market produce costs more than the local mega supermarket, I don’t know, but I do know that you can’t buy the flavor you get at the farmer’s market in the local mega supermarket. In the local mega supermarket, your food dollars generally don’t do squat for sustaining local agriculture. If you need or want to shop there, that’s your choice, but if you show up at the farmer’s market, please leave the whine about how expensive it all is at home. I’ve seen people shopping at the farmer’s market using food stamps and, interestingly, they’ve never been among the whiners about the price. Maybe they are more interested in value.